Platinum Sponsor Toolkit

Host an evening reception for all attendees or select guests, and we will promote it and include it on the conference schedule. This opportunity is open to all Sponsors and Exhibitors. All logistics/expenses for the event are incurred by the Sponsor.

To submit a sponsored reception:

1. Sponsor/Exhibitor creates an attendee registration form for their sponsored reception:
   1. Sponsor/Exhibitor is responsible for setting any maximum RSVPs, approval methods, or cut off dates in their attendee registration form. AASHE will also include this information in the reception description.
2. Sponsor/Exhibitor submits the Sponsored Reception Request Form below.
3. AASHE reviews the request and notifies the Sponsor/Exhibitor of approval.
4. AASHE will create the event in the conference platform, including a link to the attendee registration form created by the Sponsor/Exhibitor. The event will now be viewable in the conference schedule and Mobile App.
5. Post-reception, Sponsor/Exhibitor must provide AASHE with a list of registered attendees and actual attendance count to help AASHE gauge the impact of these receptions.

All sponsors and exhibitors must have a Certificate of Insurance (COI) with $1 million in coverage, naming AASHE and the Hyatt Regency Minneapolis as additional insureds (Sample Certificate of Insurance).

AASHE address to include on the Certificate: AASHE (at Government Center), 1 Washington Mall #1295, Boston, MA 02108

Register your booth staff using your Sponsor Portal. You will find your Sponsor Portal link in your #AASHE25 Expo Space Confirmation & Onboarding email, sent to you from conference@aashe.org shortly after your payment was received.

• Your exhibit space includes 10 full conference registrations. These registrations allow attendees to attend the keynotes, all educational sessions, and attendee meal functions.
• If you need your Sponsor Portal details, reach out to conference@aashe.org.
• All unused passes will be forfeit after September 26, 2025.

All Sponsors may purchase up to three (3) additional registrations at a special rate of $600 per attendee. These registrations allow attendees to attend the keynotes, all educational sessions, and attendee meal functions.

• Your exhibit space includes 10 full conference registrations.

Sponsors must draft the email content; AASHE reserves the right to edit as needed.

• Topics must be related to sustainability and the higher education community.
• Emails can be up to 400 words in length. However, we have found that emails under 125 words see the highest conversion rates.
• Preheaders should be no more than 7 words.
• Subject lines should be no more than 65 characters.
• Include at least one high res (300 dpi) PNG image, max-width 200 pixels if you want the text to wrap or 1200 pixels if you want the picture to span the width of the email..
• Email FROM will read as “AASHE, on behalf of [COMPANY NAME]”
• Tips for a Successful Email:
  • Provide original and appealing images
  • Consider an image-only email where the entire email would be clickable to one destination URL or create a video that can be featured within the email
  • Always include a call to action
  • Try to avoid overly technical terms without definitions
  • Avoid infomercials. We welcome emails on how your company solved a problem or notable sustainability projects that may benefit readers but emails on “how to use our product” (or similar) usually aren’t appropriate.

Submission: Send email copy in Google or Word Document to marketing@aashe.org and CC conference@aashe.org

Review and, if necessary, update your company information using your Sponsor Portal. You will find your Sponsor Portal link in your #AASHE25 Expo Space Confirmation & Onboarding email, sent to you from conference@aashe.org shortly after your payment was received. This information will be visible in the #AASHE25 mobile app.  The information you submitted on your application has already been entered, but you can add any additional information, handouts, or a recorded video to help AASHE attendees know what your organization is all about.

• If you need your Sponsor Portal details, reach out to conference@aashe.org.

All electrical and audiovisual equipment and services must be ordered through Encore. This includes any power needs, even for a simple plug.

• Complimentary Wi-Fi is available throughout the Expo Hall

Download the FedEx forms here and send the completed forms back to the Hyatt Regency Minneapolis to ensure your boxes will be waiting for you at your tabletop during exhibitor installation.

• TBD, 2025 – First day packages can be received by the Hyatt Regency Minneapolis
• TBD, 2025 – Last day packages can be received the Hyatt Regency Minneapolis for tabletop delivery